Minerals, pigments and optical ingredients

CI 60730 · the violet in a colour-care bar

A broad violet material ribbon coils around a tall pale solid-care edge in warm directional light.
About this illustration
The violet material ribbonA violet colour and a violet-flower scent are separate choices. This illustrated ribbon follows CI 60730’s colour identity; a finished formula gives it a particular purpose.

If your hair is silver, highlighted or blonde, violet shampoo may already be part of your bathroom vocabulary. CI 60730 is one colour identity that can appear in a solid made for that routine. Its story is especially useful because it separates a violet-looking product from a formula deliberately designed to manage unwanted yellow tones.

Name on the ingredient listCI 60730

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A quick answer

CI 60730 is a synthetic anthraquinone colour associated with Acid Violet 43 and External D&C Violet 2. It can be used in cosmetics for colour. A current solid violet shampoo lists it with ultramarine and is specifically marketed for blonde, bleached and salt-and-pepper hair. That finished-product context matters: the ingredient code identifies a colour, while the formula and directions establish its intended use.

The colour that meets a practical hair question

A violet shampoo is an interesting meeting of colour and daily care. In a product designed for the purpose, a violet pigment system is used to address the appearance of unwanted yellow tones. One current solid example lists CI 60730 alongside ultramarine, giving the colour story more than one ingredient.

That is useful for readers who prefer a bar but still want a specialised part of their routine. The format can be solid while the purpose is familiar. The careful question is which finished product is designed for that job, rather than whether a random purple bar happens to look promising.

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Acid Violet 43 is a colour name

Acid Violet 43 and External D&C Violet 2 are names associated with CI 60730. The ingredient belongs to the anthraquinone dye family and has a synthetic origin. These terms identify the material; they are not a scent description or a prediction of how a finished shampoo will feel.

The word acid is part of the established dye name. It is not a pH reading for the product. Keeping that distinction is helpful because shampoo discussions often mix colour, acidity and care into one conversation. This name supplies the colour identity, leaving the other questions to the finished formulation.

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A raised ivory identification plaque stands beside a window of dark blue-violet powder.
CI 60730Acid Violet 43External D&C Violet 2Documented supplied form: dark violet powder
The code at close rangeCI 60730 makes the small-print colour identity easier to recognise. Its associated names include Acid Violet 43 and External D&C Violet 2.

Two violet-related materials can work in one design

The solid-shampoo example uses both CI 60730 and ultramarine. Ultramarine belongs to a different inorganic pigment family, so the two names should not be treated as synonyms. A maker can select several materials to build the desired appearance and intended colour effect.

For the ingredient reader, this is a good reminder that a specialised product can have a palette as well as a cleansing system. The label identifies those components but does not reveal their proportions. Its practical meaning becomes clearer when read beside the product’s stated purpose and use instructions.

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Six broad ivory ingredient rows lie on green paper with an illustrative violet solid at the lower edge.
ULTRAMARINEHYDROLYZED WHEAT PROTEINSODIUM BENZOATECI 60730POTASSIUM SORBATEGLUCOSE
The whole colour lineThis consecutive excerpt from UMAI’s violet solid shampoo keeps the actual declaration in order. Ultramarine and CI 60730 remain separate entries within the wider formula.
An opened violet paper-and-wax solid reveals pale folded layers and a separate saturated colour band.
Colour systemCleansing system
The bar's visible and hidden partsThe cutaway is an illustrated analogy for different formulation roles. A colour system and a cleansing system contribute different parts of the finished shampoo’s design.

A violet colour and a violet scent are separate choices

The same shampoo describes a violet-and-powdery fragrance. That sounds beautifully coordinated, but the aromatic description and the pigment identities are separate parts of the object. CI 60730 is not the ingredient name of a violet-flower perfume.

This is an enjoyable detail of cosmetic design. A product can express a similar mood through several senses without using one material to do everything. Shade, scent, lather and the feel of the bar are composed through different choices. Recognising those choices makes an otherwise technical list feel more like a description of a designed experience.

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A divided folio separates a blue-violet powder specimen from a detailed lavender botanical plate.
CI 60730 · synthetic colourantLavandula angustifolia · botanical comparison
Violet is not lavender oilA violet-looking colourant and a fragrant plant belong to different material stories. The lavender plate is a botanical comparison, keeping scent associations separate from the synthetic colour identity.

The instructions belong to that formula

A colour-care shampoo’s directions can include a frequency and a contact time. Those are product-specific decisions. The current example provides its own instructions for working the solid onto wet hair and allowing a period before rinsing.

The useful habit is to read those directions afresh when changing brands, even if both products contain Acid Violet 43. A shared pigment does not make two formulas the same strength or establish identical use. Let the product guide the routine instead of carrying a timing rule from one bar to the next.

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Three illustrated panels show hands selecting a violet solid, opening its leaflet and leaving the bar on a draining dish.
UMAI violet solid shampoo: product exampleIntended for blonde, bleached and salt-and-pepper hairProduct-specific directions: twice weekly; leave for 2–5 minutes before rinsingStore the solid where it can dry
Ask the product about toningStart with the shampoo’s stated purpose, then read its own directions. The solid’s violet appearance alone cannot supply its use frequency or contact time.

Look for the intended job, then the colour identity

If unwanted yellow tones are the concern, begin with a product explicitly described for the hair colour and result you want. The ingredient list can then help you understand the materials behind that design. This keeps the atlas useful without asking a single code to choose the entire routine for you.

CI 60730 is particularly memorable because it sits at that boundary between decoration and purpose. It may colour a cosmetic, and it can appear in a formula designed for colour care. The finished product’s evidence and instructions supply the context that turns those possibilities into a meaningful use.

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Questions you might have

Will every purple shampoo bar reduce yellow tones?

A purple appearance alone does not establish that purpose. Look for a finished product specifically designed and described for colour care, then follow its directions. The example discussed here is marketed for blonde, bleached and salt-and-pepper hair and lists both CI 60730 and ultramarine. That context matters more than the colour of the bar alone.

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Does Acid Violet 43 come from violet flowers?

It is a synthetic colour identity in the anthraquinone family. A violet-flower fragrance is another sensory choice made through different ingredients. The current solid example combines a violet-related scent description and a colour-care palette, but the perfume and the CI code should still be read as separate parts of the design.

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Can I use another brand’s contact time?

Use the directions for the particular finished shampoo. A colour ingredient shared by two products does not establish identical proportions, performance or recommended timing. If a specialised bar is new to your routine, the most useful information is its own intended hair types, frequency and rinse instructions, considered together.

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One useful thought

CI 60730 becomes most useful when connected to a real reader question: what is the violet doing here? Its identity explains the colour material. The finished shampoo explains whether colour care is part of the purpose and how to use it. Keeping both views makes a specialised solid easier to choose thoughtfully.

Sources

References and further reading
  1. CI 60730 – IngredientCOSMILE Europe
  2. Color additives permitted for use in cosmeticsFDA
  3. Shampoing violet: Composition et utilisationUMAI
  4. CI 77007 – IngredientCOSMILE Europe